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Wk 2, Keynotes, Q&A

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Mexican Folkways bilingual identity

First post and replies | Last post by Claire Lindsay, 2 years ago

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Claire: many thanks for this fascinating presentation. I'm intrigued by the magazine's bilingual identity - and I wondered what that tells us about its readership, its cultural status, and its programme. From the magazine's title, and the slides you showed, it looked as if English was the dominant of the two languages, with Spanish serving as a translation of the English text? Is that true? Was Folkways conceived as a cultural export, targeting US readers? Or was it principally for a domestic audience? I'm guessing that the use of English would have been politically and ideologically charged?

By Tim Satte...

2 years ago
Hi Tim, Many thanks for these interesting questions. Frances Toor, the magazine's editor, had originally conceived of Folkways as a publication entirely in Spanish for readers in Mexico but decided to publish in both Spanish and English (with translations in each direction in fact) on the advice of her mentor the anthropologist Franz Boas. So what had originally been conceived as a domestic magazine then became from its first issue one with transnational reach and significance. Folkways was highly regarded in Mexico, praised by its President and statesmen (who also contributed) and it was l...

By Claire Li...

2 years ago

Chinese illustrated magazines in their mass form

First post and replies | Last post by Michel Hockx, 2 years ago

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First post and replies | Last post by Michel Hockx, 2 years ago

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Chinese Magazines: alternative modernisms

First post and replies | Last post by Michel Hockx, 2 years ago

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Nudes on the cover

First post and replies | Last post by Michel Hockx, 2 years ago

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Samples of Chinese magazines

First post and replies | Last post by Michel Hockx, 2 years ago

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